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  • Complete the form
  • One of our customer experience experts will contact you
  • You’ll experience the Customer Experience Platform and get answers on all your questions

The Future of Our Businesses

What is your mission statement?

The authors of the best submissions will be invited to take part in the Finals at Cass Business School in London.
(A live stream will be available for participants unable attend in person.)

Prizes:
1st place: Trip to San Francisco + Ticket to Saastr Annual Entrepreneur conference + Internship at Relationwise in London
Best Content Marketing: Authors of the 10 best articles will co-author our next book, Published by Relationwise.

Authors of the 10 best articles will co-author our next book. The book will be published online and in print and will become part of our range of published titles.

We believe business is all about people – that’s why people are our number-one priority!

Happy customers stay for life, while unhappy customers leave without notice. This is a known fact in business. However, few people realise that the same is true for employees in companies around the world. The best and most effective way to hold on to valuable people in organisations is to make sure they're happy. After-all if you like your job why would you get another?

Young up-and-coming business leaders are putting people first. Become part of a new way of doing business in which people come before margins.

YOU are the future. You can help change the way businesses think about people!

Relationwise is a Danish software company specialising in what we call 'Software for better relations'. Our mission is to make better relations between people everywhere. To do so, we turn 'high-tech into high-touch'.

At Relationwise, we aim to influence the lives of 50,000,000 people. We work with small, medium and large companies to increase happiness all around.

Find out more about us at www.relationwise.com or read our manifesto at www.relationwise.com/naked-marketing

Challenge Timeline

Creation

Write your contribution in 1,000–2,000 words.
(essay or article)


Launch

Publish it on our website.
(Latest entry 31st of October.)


Share it

Create traffic and get the world to notice you!


Live Final

London – 25th of November or via live streaming

Get started now!

Once you’ve signed up, you’ll receive our welcome email containing all you need to know about submitting your entry. And not only that – we’ll also include some great advice on how to write killer content and how to get it out there on the net and read by as many people as possible.

How to preach - Most read & Most shared

Thankfully, your efforts won't be judged by a bunch of old corporate fat cats, but rather by real people just like you from all around the world.

OOur analytical software will keep track of how many people read your content and how many times they share it. No matter what your style, the key to effective marketing is outreach. Great content-marketing material becomes brilliant only when people start to follow and spread it.

We challenge you to use your networks and your social media platforms to get your message out there and make your ideas gain traction.

Viral content doesn't have to be a crazy cat video. Would you like to know how to make great content go viral? So would we! That's why we're asking you to be creative, pull out all the stops and get your content out to as many people as possible. We know you can do it!

Anders Skjøt Kongsbak

Birthdate: 18th of Febuary, 1996
Nationality: Danish
Studies for: BSc (hons) Management
Professional title: Project Manager
LinkedIn: link

As a Cass student who also works in the world of real businesses, I find myself putting theory into practice each and every day. Sometimes, I even use what I learn in class in the morning at work in the afternoon – that’s exciting!

I wish everyone could experience the satisfaction of putting knowledge into action in the real world and seeing how industry and academia interact. There's definitely a lot of disagreement between the two, but understanding the theory enables me to process information and make decisions in a way I otherwise couldn't.

The truth is that entrepreneurs and innovators keep on proving that old-school methods become obsolete. Remember: the changes made in the real world today will be taught in schools and universities tomorrow. A future generation that understands how we solved the problems of yesterday will be well-equipped to develop new solutions for the problems of tomorrow.

In my opinion, the strongest tool in the armoury of a young academic determined to change the world of businesses is the knowledge that only an institution like Cass Business School can give you. Knowing the premises on which businesses operate will enable you to change business and ultimately influence millions of lives.